After Nissan announced plans to release more new EV models, they asked TBWA\Nissan United to make an anthem about all their electric cars. My idea, “Electric Cars For Electric Drivers,” was based on the insight that the human body runs on electricity, which means everyone is an electric vehicle.
Brie Larson starred in the spot, directed by Amber Grace Johnson (pictured here.)
ELECTRIC CARS FOR ELECTRIC DRIVERS
Nissan · TBWA\Nissan United
Associate Creative Director & Copywriter
Shannon Murphy
Senior Art Director
Alyssa Fishman
Executive Creative Director
David Banta
Executive Producer
Sumer Friedrichs
Head of Production
John Doris
Chief Creative Officer
Chris Beresford-Hill
Production Company
Object & Animal
Director
Amber Grace Johnson
Cinematographer
halid Mohtaseb
Editor
Jeff Buchanan
Editorial
Final Cut LA
Color + VFX
The Mill
Music
Q Department