🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment
🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment 🏆 Art Director's Club Awards, Merit - Craft in Writing 🏆 One Show, Shortlist - Branded Entertainment
When Harvey Weinstein was on trial, TBWA\Chiat\Day New York got a call from the Brooklyn Film Festival asking us to make a manifesto video about the importance of creating spaces for marginalized voices. We thought the situation called for something more artful than a manifesto, so we made a short film.
The film, called “The Gathering”, was inspired by famous actresses’ allegations against Weinstein and other Hollywood gatekeepers. We kept the story abstract, but the film was full of references to reported facts, and Ashley Judd, one of Harvey’s most famous accusers, provided the final VO.
Check out the case study to get the full breakdown of the easter eggs and secret hidden references we dropped through the film.
“The Gathering” premiered at the Brooklyn Film Festical and played before more than 100 screenings to an audience of over 36,000 festival attendees. And when BFF released it online, Ashley Judd was the first to share it with her followers.
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PRESS & HONORS
🏆 One Show Shortlist - Branded Entertainment, Single
🏆 ADC Awards, Merit - Craft in Writing, TV/Film/Video
MusebyCl.io, “The Brooklyn Film Festival Artfully Tells A Story That Hollywood Would Rather Ignore”
Shots, “The Brooklyn Film Festival tells the stories that Hollywood won’t”
The Drum, “Brooklyn Film Festival: The Gathering by TBWA Chiat Day”
THE GATHERING
Brooklyn Film Festival · TBWA\Chait\Day NY
Associate Creative Director, Copy
Shannon Murphy
Associate Creative Director, Art
Line Johnsen
Senior Designer
Marjorie Vardo
Executive Creative Director
Julia Neumann & Amy Ferguson
Producer
Amanda Revere, Rebecca Niles
Head of Production
John Doris
Chief Creative Officer
Chris Beresford-Hill
Director
Emily Elizabeth Thomas
Editor
Stephania Dulowski
Post Production
Exile Edit
Post Producer
Sarah Haroldson
Music
Human Worldwide