Resumé, Awards, Honors & Press
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Freelance Creative Director & Copywriter
November 2022 - Present
(and also June 2021 - August 2021)
Agencies: Nike, Johannes Leonardo, Ogilvy, Deutsch, McCann, Alto, Quality Meats, MullenLowe, Mirimar, Opinionated
Deutsch NY — Creative Director
December 2022 - January 2024
Clients: PNC Bank, Cetaphil, Differin, BAND-AID, Simple Mills
New Business Wins: BAND-AID, Simple Mills, Cencora
adam&eveDDB New York — Creative Director
September 2021 - November 2022
Clients: jetBlue, Molson Coors, Sierra
TBWA\Chiat\Day New York — Associate Creative Director
Jan 2018 - May 2021
Clients: Mtn Dew, Nissan, Mayo Clinic, Columbia Journalism Review, The One Love Foundation, Brooklyn Film Festival, Yext, and many more
Ogilvy & Mather New York — Associate Creative Director
Nov 2016 - Oct 2017
Clients: Nationwide, Southwest Airlines
Ogilvy & Mather New York — Senior Copywriter
Feb 2014 - Nov 2016
Clients: IBM, Coca Cola
Strawberry Frog New York — Copywriter
June 2013 - Feb 2014
Clients: FujiFilm, Jim Beam, Reebok
Y&R Chicago — Copywriter
April 2012 - May 2013
Clients: BMO Harris Bank, Famous Footwear, Bel Cheese, Hampton Hotels
BBH Mumbai (India) — Copywriter Intern
Jan 2012 - March 2012
Miami Ad School San Francisco — Postgraduate Program for Copywriters
2011 - 2012
Samuels Media — Development Assistant, Feature Films
2008 - 2010 • Los Angeles, CA
Samuels Media was an indie film production company best known for producing Oscar-winning “Michael Clayton”. I worked under president Jennifer Fox to help develop their film slate, which included “We Need To Talk About Kevin” with Tilda Swinton.
Endeavor — Agent’s Assistant
2006 - 2007 • Beverly Hills, CA
I worked for agents in the talent, lit and film finance departments.
New York University — B.A., Comparative Lit & Cinema Studies
🇨🇦 ADCC Awards Jury
Recognition for Montefiore Einstein’s Spot It Early:
🏆 Clio Awards, Gold - Film Craft
🏆 Ciclope Awards, Shortlist - Production
-LBB Online, “Montefiore Einstein Tells A Bold Breakdancing Story For Paris Olympics Campaign”
-Ad Age, The Top 5 Creative Campaigns You Need To Know About Right Now
Recognition for Beats by Dre’s The Predicament:
-The Drum, Ad of the Day
-Ad Age Editor’s Pick
Recognition for PNC Bank’s The 257-Year Calendar:
🏆 Cannes Silver Lion - Print & Publishing, Consumer Services/Business to Business
🏆 Anthem Awards, Bronze - Corporate Social Responsibility
What About The Music (Podcast), Episode S3.005, “Bryan Barnes & Shannon Murphy”
Breaking and Entering Advertising (Podcast) #83, “Creative Direction at adam&eveDDB with Shannon Murphy”
Panelist, “Marketing, Messaging, And The Public Interest”, presented by the Center for Communication with the Mayor's Office of Media and Entertainment
Juror (Video Advertising), LE BOOK Connections, Summer 2022
Recognition for JetBlue’s NYC → LDN:
-Ad Age Creativity Editor’s Pick of the Day
Ad Age Agency Standout 2021, TBWA\Chiat\Day NY
Ad Age Agency A-List 2020, TBWA\Chiat\Day NY
Ad Age Agency A-List 2019, TBWA\Chiat\Day NY
Recognition for Mtn Dew Rise’s The Morning Makes You:
-Fast Company, “Watching LeBron James salsa dance in this new Mtn Dew ad is the best thing you’ll see today”
-CNBC, “LeBron James talks about his new Pepsi deal as he unveils first campaign with Mtn Dew Rise”
-Closing Bell, “LeBron James Debuts First Ad With Pepsi”
-Forbes, “LeBron James Imagines Life With A Snooze Button In New Mtn Dew Rise Campaign”
-Uproxx, “LeBron James Imagines Life As A Salsa Dance Instructor In A New Mountain Dew Ad”
-Digg, “Salsa King LeBron James, 'The Woman In The Window' And This Week's Other Best Memes, Ranked”
-MusebyCl.io, “LeBron James, Salsa King, Lives an Alternative Life in Mtn Dew Ad”
-Shots, “Mtn Dew Rise Energy and LeBron James unveil first-ever campaign”
-Little Black Book, “LeBron James Imagines A Life Of Snoozing”
-AdWeek, “LeBron James Imagines Another Life for Himself in First Ad for Mountain Dew's Rise Energy”
-Ad Age Creativity Editor’s Pick + Pick of the Day
-Ad Age Creativity Top 5
Recognition for Young Bloods Reboot:
-ShootOnline.com, “TBWA\Chiat\Day NY Reignites Young Bloods Program To Develop Diverse Creative Talent”
Recognition for The State Of New York’s Stop The Spread:
-MusebyCl.io, ”New York Made OOH Covid Ads Now That People Are Finally OOH Again”
Recognition for Yext’s The Man Without The Answers:
🏆 Shorty Awards Winner - Business to Business
🏆 Shorty Awards Winner - Campaign By Platform, LinkedIn
🏆 Shorty Awards Winner - Video By Platform, LinkedIn
-MusebyCl.io, “Why The Lying Fool In These Goofy Ads Is A Real Threat To Your Brand”
-AdWeek, “Is This Weirdo Answering Questions About Your Brand Online? If So, Text Has A Solution”
-Campaign, “Yext aims to end the spread of fake news about brands”
-Ad Age Creativity Editor’s Pick
Recognition for Columbia Journalism Review’s Covering Climate Now:
🏆 Cannes Silver Lion - PR
🏆 One Show Shortlist - Cultural Driver
🏆 One Show Shortlist - Creative Effectiveness
🏆 One Show Shortlist - PR
🏆 Andy Awards, Gold - Idea
🏆 Andy Awards Shortlist - Reset
🏆 Art Directors Club, Silver - Direct, Wildcard
🏆 Webby Awards Shortlist - Best Media Strategy
🏆 Webby Awards Shortlist - Best Cause-Related Campaign
-Ad Age Creativity Editor’s Pick
Recognition for Brooklyn Film Festival’s The Gathering:
🏆 One Show Shortlist - Branded Entertainment, Single
🏆 ADC Awards, Merit - Craft in Writing, TV/Film/Video
-MusebyCl.io, “The Brooklyn Film Festival Artfully Tells A Story That Hollywood Would Rather Ignore”
-Shots, “The Brooklyn Film Festival tells the stories that Hollywood won’t”
-The Drum, “Brooklyn Film Festival: The Gathering by TBWA Chiat Day”
-Little Black Book, “A Nun, A Spy, and an Elf Tell A Genre-Spanning Tale of Sexual Misconduct for Brooklyn Film Festival”
-Ad Age Creativity Editor’s Pick
Recognition for The One Love Foundation’s Love Better Chocolates:
-InStyle, “Is Your Relationship Emotionally Unhealthy? Here Are the Signs”
-PopSugar, “This Isn't Just a Normal Box of Candy — It Teaches a Lesson About Toxic Relationships”
-Little Black Book, “Can These Chocolates Teach You How To Love Better?”
-MusebyCl.io, “This Unusual Box of Chocolates Asks What Kind of Love Is and Isn't Healthy”
-Campaign, “TBWA shows how love is like a box of chocolates”
-Ad Age Creativity Editor’s Pick
Recognition for Columbia Journalism Review’s The Fake Newsstand:
🏆 Cannes Titanium Lion – Shortlist
🏆 Cannes Gold Lion – Outdoor Lions, Live Advertising & Events
🏆 Cannes Silver Lion – Brand Experiences & Activation, Sectors, Media / Entertainment
🏆 Cannes Silver Lion – Outdoor Lions, Limited Run, Promotional Items & Printed Media
🏆 Cannes Silver Lion – Print and Publishing Lions, Commercial Publications
🏆 Cannes Silver Lion – Industry Craft Lions, Art Direction Outdoor
🏆 Cannes Bronze Lion – Outdoor Lions, Design for Promotional Items
🏆 Cannes Shortlist – Direct Lion, Sectors, Media/Entertainment
🏆 Cannes Shortlist – Direct Lion, Channels, Use of Ambient Media, Small Scale
🏆 Cannes Shortlist – Direct Lion, Use of Print/Outdoor
🏆 Cannes Shortlist – Brand Experience & Activation, Excellence in Brand Experience, Guerilla Marketing & Stunts
🏆 D&AD Wood Pencil – Direct, Direct Response Ambient
🏆 D&AD Wood Pencil – PR, Use of Events and Stunts
🏆 D&AD Shortlist – Direct Innovation
🏆 D&AD Shortlist – Experiential, Out of Home – Shortlist
🏆 D&AD Shortlist – Experiential, Public Environments
🏆 One Show Silver Pencil – Branded Entertainment, Experiential / Brand Installations
🏆 One Show Silver Pencil – Direct Marketing, Physical Items
🏆 One Show Silver Pencil – Direct Marketing, Experiential / Live Events
🏆 One Show Merit – Design, Booklet and Brochures
🏆 One Show Merit – Experiential & Immersive, Brand Installation
🏆 One Show Merit – Experiential and Immersive, Craft / Art Direction
🏆 One Show Merit – Print & Outdoor, OOH / Experiential & Installations, Single
🏆 One Show Merit – Public Relations, Experiential / Live Events
🏆 Art Directors Club - Best of Typography
🏆 Art Directors Club - Best of Publication Design
-AIGA, “Is Faking “Fake News” the Best Way to Fight It?”
-Gothamist, “Fake Newsstand In Bryant Park Reveals Shocking Alt-Facts About Deep State Assassinations!”
-HyperAllergic, “Phony Newsstand Brings Fake News to Bryant Park”
-Ad Age, “Get Your Misinformation Here! CJR Opens ‘Fake Newsstand’ in NYC”
-Ad Age Creativity Editor’s Pick
Recognition for Nationwides’s ABC Sleeper:
🏆 Caples Award, Bronze - Direct Mail B to C
Recognition for IBM’s The US Open Sessions:
🏆 One Show Silver Pencil – Interactive Sound Design
🏆 One Show Bronze Pencil – Motion Graphics
🏆 D&AD Graphite Pencil – Digital Design
🏆 D&AD Graphite Pencil – Digital Brand Expression
🏆 Webby Fifty
🏆 3 Webby honoree distinctions
🏆 3 Webby Nominations
-Pitchfork, “James Murphy and IBM Transforming U.S. Open Tennis Data Into 400 Hours of Music”
-Rolling Stone, “Hear James Murphy’s US Open Remixes”
-Gizmodo, “LCD Soundsystem's James Murphy Is Making Music Out of Tennis”
-Vice, “James Murphy Made a New Song with Tennis Data”
-Billboard, “LCD Soundsystem's James Murphy Making Music From U.S. Open Data”
-Fast Company, “The Algorithm That Lets James Murphy Turn Tennis Matches Into Music”
-Google Creative Sandbox Featured Campaign
-FWA Site of the Day
-FWA Cutting Edge Project of the Week
-Ad Age Creativity Editor’s Pick
Recognition for IBM’s Made with IBM:
🏆 Effie Silver - Business to Business
🏆 Effie Silver - Corporate Reputation
🏆 Effie Bronze - Media Innovation, Existing Channel
-The New York Times, “Masters Spots Will Tell IBM’s Story in a New Way”
-AdWeek, “Ad of the Day: IBM Ran 62 Different Spots on the Masters. So, How Did That Go?”
Recognition for Helpin:
-Mashable, “10 Innovative Uses of Pinterest”
-NY Egotist, “Y&R Midwest creates ‘Helpin’ to benefit Sandy victims”
-AdWeek, “Y&R Sets Up Shoppable Pinterest Boards for Families Who Lost Everything in Hurricane Sandy”
-Ad Age Creativity Editor’s Pick